Close
Inside sales CRM with built-in calling, SMS, email sequences, and predictive dialer for high-velocity sales teams. Close is a customer relationship management platform for inside sales teams, founded in 2013 by Steli Efti, Anthony Nemitz, and Phil Freo in San Francisco. The company operates as Elastic, Inc.
Key Facts
pricing
| Attribute | Value | As of | Source |
|---|---|---|---|
| Close pricing (July 2026) | Close CRM's pricing as of September 2026: Solo $19/user/mo ($9/user/mo billed annually; 500 AI credits/user/mo), Essentials $49/mo ($35/mo annual; 1,000 credits), Growth $109/mo ($99/mo annual; 1,500 credits), Scale $149/mo ($139/mo annual; 2,000 credits), plus a Custom plan with no published price. The "Chloe" AI agent is included on every plan, including Solo and Essentials — it is only Chloe's use inside automated workflows that is restricted to the Growth and Scale plans, which are the only tiers offering workflow automation at all. There is no permanent free plan, only a 14-day free trial with no credit card required. Calling and SMS are billed on a usage basis, passed through at cost. | Sep 2026 | Close — Pricing page |
General
| Attribute | Value | As of | Source |
|---|---|---|---|
| Founded | 2013 | Sep 2026 | Close — About page |
| Company Structure | Bootstrapped, 100% remote team of ~100, profitable | Jul 2026 | Close about page |
| Startup Plan | Startup tier retired; entry plans now Solo $9/user/month (1 user) and Essentials $35/user/month, annual (as of July 2026) | Jul 2026 | Close pricing page |
| Professional Plan | $99/user/month annual, $109 monthly (Growth — replaced Professional; Power Dialer, workflows) | Jul 2026 | Close pricing page |
| Enterprise Plan | $139/user/month annual, $149 monthly (Scale — replaced Enterprise; Predictive Dialer, custom roles) | Jul 2026 | Close pricing page |
| Communication | Built-in calling, SMS, Power Dialer, Predictive Dialer | Jul 2026 | Close pricing page |
| Call Rates | Calls billed at Twilio Pay-as-you-go Voice rates (US outbound local $0.014/min, inbound local $0.0085/min, rounded up to nearest minute); SMS billed at Twilio SMS rates rounded up to nearest cent (US MMS $0.03 out / $0.01 in); Call Assistant transcription is a separate add-on at $50/month per org plus $0.02/min (as of July 2026) | Jul 2026 | Close Help Center — Variable Usage Costs (rates per Twilio US voice pricing, twilio.com/en-us/voice/pricing/us) |
| Email Sequences | Multi-step Workflows: automated email, call, and SMS sequences with templates and open/click/reply tracking | Jul 2026 | Close — Workflows/Sequences page |
Pricing Plans
Solo
($9.00/mo billed annually)
$19/user/mo, $9/user billed annually; 500 AI credits
- ✓Calling + SMS, email sequences
- !1 user
Essentials
($35.00/mo billed annually)
$49/user/mo, $35/user billed annually; 1,000 AI credits
- ✓Multi-user, custom activities
Growth
($99.00/mo billed annually)
$109/user/mo, $99/user billed annually; 1,500 AI credits
- ✓Power Dialer, Chloe AI agent
Scale
($139.00/mo billed annually)
$149/user/mo, $139/user billed annually; 2,000 AI credits
- ✓Predictive Dialer, SSO, call coaching
About Close
Close is a customer relationship management platform for inside sales teams, founded in 2013 by Steli Efti, Anthony Nemitz, and Phil Freo in San Francisco. The company operates as Elastic, Inc. and remains bootstrapped and fully remote. Close has been profitable since 2016 and focuses exclusively on sales teams that rely heavily on phone and email outreach.
Close embeds calling and SMS directly into the CRM, allowing sales reps to dial contacts from a lead record without third-party telephony software. Features include one-click calling, call recording, call transcription, SMS messaging with templates, and a Power Dialer that automatically calls through a list of leads with configurable delays between calls. Email features include sequences (multi-step automated outreach), templates with merge fields, email open and link tracking, and shared team inboxes. The Predictive Dialer, available on higher plans, dials multiple numbers in parallel and connects agents only when a prospect answers, increasing talk-time efficiency for outbound teams.
Close restructured its plans in 2026. As of July 2026 (annual billing): Solo at $9/user/month (1 user), Essentials at $35/user/month, Growth at $99/user/month (Power Dialer, sequences), Scale at $139/user/month (Predictive Dialer, custom roles, SSO), and Custom for high-volume deployments. Calling and SMS are billed separately at Twilio pay-as-you-go rates (US outbound local calls $0.014/minute, inbound $0.0085/minute, rounded up to the nearest minute).
Close integrates with Zapier, Make, Gmail, Outlook, Slack, Zoom, HubSpot, Segment, and Intercom. The REST API and webhooks support custom integrations, commonly used to sync with marketing automation tools or custom data pipelines.
Integrations (8)
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CRM AutomationQuestions About Close
How do you set up Close CRM sequences in 2026?
As of April 2026, Close CRM sequences are built by creating a Sequence in the Sequences tab, adding email and call steps with delays, defining enrollment rules (manually or via a Smart View), and turning on tracking. Close enrolls leads automatically when assigned to the sequence and pauses after replies.
What are the best Close CRM alternatives in 2026?
As of April 2026, the leading Close CRM alternatives are Pipedrive (visual pipeline at lower cost), HubSpot Sales Hub (broader marketing/CRM bundle), Salesforce (enterprise standard), Zoho CRM (lowest-cost broad suite), and Freshsales (built-in calling and AI). Choice depends on team size, sales motion, and budget.
How does Close CRM compare to Pipedrive in 2026?
As of April 2026, Close CRM ($99/seat/month Professional) targets high-velocity outbound sales teams with built-in calling, SMS, and sequences, while Pipedrive ($34/seat/month Advanced) targets pipeline-first SMB sales teams. Close wins on built-in calling and outbound cadences; Pipedrive wins on price and ease of setup.
How much does Close cost in 2026? Pricing breakdown
Close CRM restructured its plans in 2026. As of July 2026: Solo $19/user/month ($9 billed annually), Essentials $49/month ($35 annual), Growth $109/month ($99 annual), Scale $149/month ($139 annual), and Custom — replacing the old Base/Startup/Professional/Enterprise tiers. Each plan bundles monthly AI credits (500 to 2,000) and Close's "Chloe" AI sales agent from Growth up. There is no standalone free plan (14-day trial), and calling and SMS are billed at Twilio pay-as-you-go rates (US outbound local ~$0.014/min; July 2026).