Close
by Close (Elastic Inc.)
Inside sales CRM with built-in calling, SMS, email sequences, and predictive dialer for high-velocity sales teams. Close is a customer relationship management platform for inside sales teams, founded in 2013 by Steli Efti, Anthony Nemitz, and Phil Freo in San Francisco. The company operates as Elastic, Inc.
Key Facts
pricing
| Attribute | Value | As of | Source |
|---|---|---|---|
| Close pricing (July 2026) | Close CRM restructured in 2026 (verified July): Solo $19/user/mo ($9 annual), Essentials $49/mo ($35 annual), Growth $109/mo ($99 annual), Scale $149/mo ($139 annual), plus Custom — replacing the old Base/Startup/Professional/Enterprise tiers. Plans bundle monthly AI credits (500/1,000/1,500/2,000) and Close's "Chloe" AI sales agent from Growth up. No standalone free plan (14-day trial). Calling and SMS are billed by usage. | Jul 2026 | Close CRM pricing |
General
| Attribute | Value | As of | Source |
|---|---|---|---|
| Founded | 2013 | Apr 2026 | Close |
| Company Structure | Bootstrapped, remote-only, profitable since 2016 | Apr 2026 | Close |
| Startup Plan | $49/user/month (Startup, 3 users max, annual) | Apr 2026 | Close |
| Professional Plan | $99/user/month (Professional — Power Dialer, sequences) | Apr 2026 | Close |
| Enterprise Plan | $139/user/month (Enterprise — Predictive Dialer, SSO) | Apr 2026 | Close |
| Communication | Built-in calling, SMS, Power Dialer, Predictive Dialer | Apr 2026 | Close |
| Call Rates | US calls ~$0.013/min, SMS ~$0.01/message (usage-based) | Apr 2026 | Close |
| Email Sequences | Multi-step email sequences with merge fields and tracking | Apr 2026 | Close |
Pricing Plans
Solo
(or $9.00/yr)
$19/user/mo, $9/user billed annually; 500 AI credits
- ✓Calling + SMS, email sequences
- !1 user
Essentials
(or $35.00/yr)
$49/user/mo, $35/user billed annually; 1,000 AI credits
- ✓Multi-user, custom activities
Growth
(or $99.00/yr)
$109/user/mo, $99/user billed annually; 1,500 AI credits
- ✓Power Dialer, Chloe AI agent
Scale
(or $139.00/yr)
$149/user/mo, $139/user billed annually; 2,000 AI credits
- ✓Predictive Dialer, SSO, call coaching
About Close
Close is a customer relationship management platform for inside sales teams, founded in 2013 by Steli Efti, Anthony Nemitz, and Phil Freo in San Francisco. The company operates as Elastic, Inc. and remains bootstrapped and fully remote. Close has been profitable since 2016 and focuses exclusively on sales teams that rely heavily on phone and email outreach.
Close embeds calling and SMS directly into the CRM, allowing sales reps to dial contacts from a lead record without third-party telephony software. Features include one-click calling, call recording, call transcription, SMS messaging with templates, and a Power Dialer that automatically calls through a list of leads with configurable delays between calls. Email features include sequences (multi-step automated outreach), templates with merge fields, email open and link tracking, and shared team inboxes. The Predictive Dialer, available on higher plans, dials multiple numbers in parallel and connects agents only when a prospect answers, increasing talk-time efficiency for outbound teams.
Close offers four plans, billed annually: Startup at $49/user/month (3 users max, basic calling and SMS, 2 email sequences), Professional at $99/user/month (unlimited users, Power Dialer, email sequences, custom activities), Enterprise at $139/user/month (Predictive Dialer, custom roles, call coaching, SSO), and Custom for high-volume deployments. Calling minutes and SMS messages are billed separately based on usage: US calls approximately $0.013/minute and SMS $0.01/message.
Close integrates with Zapier, Make, Gmail, Outlook, Slack, Zoom, HubSpot, Segment, and Intercom. The REST API and webhooks support custom integrations, commonly used to sync with marketing automation tools or custom data pipelines.
Integrations (8)
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CRM AutomationQuestions About Close
What are the best Close CRM alternatives in 2026?
As of April 2026, the leading Close CRM alternatives are Pipedrive (visual pipeline at lower cost), HubSpot Sales Hub (broader marketing/CRM bundle), Salesforce (enterprise standard), Zoho CRM (lowest-cost broad suite), and Freshsales (built-in calling and AI). Choice depends on team size, sales motion, and budget.
How do you set up Close CRM sequences in 2026?
As of April 2026, Close CRM sequences are built by creating a Sequence in the Sequences tab, adding email and call steps with delays, defining enrollment rules (manually or via a Smart View), and turning on tracking. Close enrolls leads automatically when assigned to the sequence and pauses after replies.
How does Close CRM compare to Pipedrive in 2026?
As of April 2026, Close CRM ($99/seat/month Professional) targets high-velocity outbound sales teams with built-in calling, SMS, and sequences, while Pipedrive ($34/seat/month Advanced) targets pipeline-first SMB sales teams. Close wins on built-in calling and outbound cadences; Pipedrive wins on price and ease of setup.
How much does Close cost in 2026? Pricing breakdown
Close CRM restructured its plans in 2026. As of July 2026: Solo $19/user/month ($9 billed annually), Essentials $49/month ($35 annual), Growth $109/month ($99 annual), Scale $149/month ($139 annual), and Custom — replacing the old Base/Startup/Professional/Enterprise tiers. Each plan bundles monthly AI credits (500 to 2,000) and Close's "Chloe" AI sales agent from Growth up. There is no standalone free plan (14-day trial), and calling and SMS are billed by usage (~$0.013/min, ~$0.01/SMS in the US).