Constant Contact
by Newfold Digital
Email marketing platform since 1995 with drag-and-drop editor, automations, landing pages, and social media marketing. Constant Contact is an email marketing and digital marketing platform originally founded in 1995 (as Roving Software), making it one of the oldest email marketing services still in operation. The company was acquired by Endurance International Group in 2015 and is now part of Newfold Digital.
Key Facts
pricing
| Attribute | Value | As of | Source |
|---|---|---|---|
| Constant Contact pricing (July 2026) | Constant Contact pricing re-verified July 2026 (unchanged at base 500 contacts): Lite $12/mo, Standard $35/mo, Premium $80/mo; no free plan. Contact-based pricing scales with list size (Standard at 10,000 contacts is ~$110/mo). Standard adds automations and social scheduling; Premium adds dynamic content and Google Ads. | Jul 2026 | Constant Contact pricing |
General
| Attribute | Value | As of | Source |
|---|---|---|---|
| Founded | 1995 (as Roving Software) | Apr 2026 | Constant Contact |
| Customers | 460,000+ customers | Jul 2026 | Constant Contact homepage (constantcontact.com), Wayback Machine capture 27 Jul 2026 |
| Lite Plan | $12/month (Lite, 500 contacts) | Jul 2026 | Constant Contact pricing page |
| Standard Plan | $35/month (Standard, 500 contacts) | Jul 2026 | Constant Contact pricing page |
| Premium Plan | $80/month (Premium, 500 contacts) | Jul 2026 | Constant Contact pricing page |
| Templates | Hundreds of customizable email templates with drag-and-drop editor | Jul 2026 | Constant Contact homepage |
| Event Tools | Built-in event management (RSVP, invitations, registration) | Jul 2026 | Constant Contact event management feature page |
| Social Media | Social media posting for Facebook, Instagram, LinkedIn | Jul 2026 | Constant Contact pricing page |
Pricing Plans
Lite
From $12/mo (base 500 contacts); scales with contacts
- ✓Basic email, 200+ templates
- !1 user
Standard
From $35/mo (base 500 contacts)
- ✓Automations, segmentation, social scheduling
- !3 users
Premium
From $80/mo (base 500 contacts)
- ✓Advanced automations, dynamic content, Google Ads
- !Unlimited users
About Constant Contact
Constant Contact is an email marketing and digital marketing platform originally founded in 1995 (as Roving Software), making it one of the oldest email marketing services still in operation. The company was acquired by Endurance International Group in 2015 and is now part of Newfold Digital. As of April 2026, Constant Contact reports serving more than 600,000 customers, primarily small businesses, nonprofits, and local organizations.
The platform provides a drag-and-drop email editor with hundreds of templates, contact management with list segmentation, automated email sequences (welcome series, birthday emails, abandoned cart for Shopify), A/B testing for subject lines, and landing page creation. Social media marketing features enable scheduling and posting to Facebook, Instagram, and LinkedIn from the same dashboard. Event management tools (RSVP tracking, invitations, registration pages) are a distinctive feature not commonly found in competing email platforms.
Constant Contact offers three pricing tiers based on contact count: Lite at $12/month (up to 500 contacts, basic email, 1 user, 1 GB storage), Standard at $35/month (up to 500 contacts, email automations, contact segmentation, social media scheduling, 3 users, 10 GB storage), and Premium at $80/month (up to 500 contacts, advanced automations, dynamic content, SEO recommendations, Google Ads integration, unlimited users, 25 GB storage). Pricing scales with contact count: 2,500 contacts on Standard costs approximately $55/month, 10,000 contacts approximately $110/month, and 50,000 contacts approximately $370/month.
Constant Contact integrates with Shopify, WooCommerce, Etsy, Salesforce, WordPress, Canva, Zapier, and Make. The V3 REST API enables programmatic contact management, campaign creation, and reporting.
Integrations (8)
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Questions About Constant Contact
What are the best free email automation tools in 2026?
The top free email automation tools in 2026 are Brevo (300 emails/day free, unlimited contacts), Mailchimp (500 contacts, 1,000 sends/month), MailerLite (1,000 contacts, 12,000 emails), HubSpot (2,000 marketing emails/month), and Sender (2,500 contacts, 15,000 emails). Brevo and MailerLite offer the most generous free tiers for small lists with active sending.
Is Constant Contact worth it in 2026? A detailed review
Constant Contact scores 6.8/10 in 2026. Email marketing since 1995 with 600K+ customers. Easy to use with event management. Lite $12/mo. Limited automation, no visual workflows. Pricing scales aggressively.
How much does Constant Contact cost in 2026? Pricing breakdown
Constant Contact pricing re-verified July 2026 (unchanged at the base of 500 contacts): Lite $12/month, Standard $35/month, and Premium $80/month, with no free plan. Pricing is contact-based and scales with list size — Standard at 10,000 contacts is about $110/month and at 50,000 about $370/month. Lite is basic email, Standard adds automations, segmentation, and social scheduling, and Premium adds advanced automations, dynamic content, and Google Ads. Built-in event management is a differentiator for organisations that would otherwise pay for a separate events tool.