How much does Constant Contact cost in 2026? Pricing breakdown
Quick Answer: Constant Contact pricing re-verified July 2026 (unchanged at the base of 500 contacts): Lite $12/month, Standard $35/month, and Premium $80/month, with no free plan. Pricing is contact-based and scales with list size — Standard at 10,000 contacts is about $110/month and at 50,000 about $370/month. Lite is basic email, Standard adds automations, segmentation, and social scheduling, and Premium adds advanced automations, dynamic content, and Google Ads. Built-in event management is a differentiator for organisations that would otherwise pay for a separate events tool.
Constant Contact Pricing (as of July 2026)
Prices re-verified July 2026 (unchanged). Figures are the base at 500 contacts; pricing scales with list size.
| Plan | Price (500 contacts) | Users | Key Features |
|---|---|---|---|
| Lite | $12/month | 1 | Basic email, 200+ templates, 1 GB storage |
| Standard | $35/month | 3 | Automations, segmentation, social scheduling, 10 GB |
| Premium | $80/month | Unlimited | Advanced automations, dynamic content, SEO recs, Google Ads, 25 GB |
There is no free plan. Contact-based scaling (Standard):
| Contacts | Lite | Standard | Premium |
|---|---|---|---|
| 500 | $12 | $35 | $80 |
| 5,000 | $55 | $75 | $150 |
| 10,000 | $80 | $110 | $200 |
| 50,000 | $280 | $370 | $575 |
How it compares (10,000 contacts)
| Platform | Monthly | Automation |
|---|---|---|
| Constant Contact Standard | ~$110 | Basic sequences |
| Mailchimp Standard | ~$100 | Visual journeys |
| Brevo Business | ~$18-65 | Advanced |
| ActiveCampaign | ~$99 | Advanced |
Constant Contact's built-in event management is the differentiator — it can replace a separate events tool like Eventbrite, which offsets the price for organisations running events.
Editor's Note: We compared costs for a 12,000-contact nonprofit and they chose Constant Contact despite not being cheapest, because the built-in event management saved about $60/month on a separate events tool — netting out below Mailchimp for their use. Re-checked July 2026: Constant Contact's prices are unchanged (Lite $12, Standard $35, Premium $80 at base contacts), and the calculus still flips at large lists — at 50,000 contacts, Standard's ~$370/month makes a send-priced competitor like Brevo the value pick unless the built-in events tool is doing real work. — Rafal Fila, ShadowGen
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