E-goi vs Brevo 2026: Contact-Based vs Send-Based Omnichannel Marketing

Overview

E-goi and Brevo occupy the same category — European omnichannel marketing automation — but price it in opposite ways. E-goi, developed in Matosinhos, Portugal since the early 2000s (precursor agency founded 1999), charges by contact count and leaves email volume unlimited on paid plans. Brevo, founded in Paris in 2012 as Sendinblue and renamed in 2023, charges by monthly send volume and leaves contact storage unlimited. That single difference decides most head-to-head evaluations between them.

Figures below were verified on 14 July 2026 against both vendors' official pricing pages; E-goi publishes EUR prices and Brevo's US page publishes USD, so currencies are stated per figure.

Channel coverage

E-goi's voice/IVR channel and social scheduling are its channel-breadth differentiators; Brevo counters with a live chat/shared inbox product and a longer-established transactional email API (the former Sendinblue SMTP business).

Pricing models compared

E-goi (EUR, July 2026): free "5001" plan up to 5,001 contacts and 15,000 emails/month; Base €8.92/month (500 contacts, unlimited email and web push); Pro €33.79/month (2,500 contacts, full automation, WhatsApp, AI features); Corporate from €100/month. Annual billing 15% off, biennial 25% off. Prices scale with contact count.

Brevo (USD, July 2026): free plan with 300 emails/day and unlimited contacts; Starter from $9/month; Standard from $18/month (adds marketing automation and A/B testing); Professional from $499/month (advanced segmentation and predictive features); Enterprise custom. Prices scale with monthly email volume, not contact count.

The crossover point is list size versus send frequency. A 20,000-contact list that sends twice a month costs materially less on Brevo's send-based model; a 2,000-contact list that sends daily costs less on E-goi's unlimited-send paid tiers.

Free tiers

E-goi's free plan allows up to 5,001 stored contacts with 15,000 emails per month, including automation workflows, landing pages, and web push. Brevo's free plan allows unlimited stored contacts but caps sending at 300 emails per day (about 9,000/month) and includes basic automation. E-goi's is the larger free plan by contact-plus-send allowance among European vendors as of July 2026.

APIs and integrations

Both platforms expose REST APIs with webhook events. E-goi's developer portal (developers.e-goi.com) documents API v3 for marketing plus separate transactional and tracking APIs, with official Python and C# SDKs. Brevo's API covers contacts, campaigns, transactional email/SMS, and inbox, with SDKs for PHP, Python, Node.js, and others; its transactional API is widely used stand-alone by developers who never touch the marketing suite.

For e-commerce, E-goi ships native plugins for Shopify, WooCommerce, PrestaShop, Adobe Commerce, VTEX, and OpenCart. Brevo covers Shopify, WooCommerce, PrestaShop, and Magento plus a plugin ecosystem inherited from its larger install base (500,000+ businesses reported as of 2026).

Compliance and market focus

Both vendors emphasise GDPR compliance and EU data handling. E-goi additionally states LGPD (Brazil) compliance and operates a multilingual platform (EN/ES/PT-BR/PT-EU) with its customer base concentrated in Portugal, Brazil, and Spain. Brevo's base is broader across Europe and North America. Teams whose audience is Iberian or Brazilian will find E-goi's localisation and support coverage deeper in those markets; teams wanting the larger global template and integration ecosystem will find it on Brevo's side.

Which fits which team

• Frequent senders with small-to-mid lists: E-goi's unlimited-send paid tiers from €8.92/month.
• Large lists, occasional campaigns: Brevo's send-based pricing with unlimited contacts.
• Voice/IVR or social scheduling requirements: E-goi (Brevo has neither).
• Transactional email as a developer primitive, or live chat: Brevo.
• Iberia/LatAm market focus, LGPD compliance: E-goi.
• Starting free with a big list: Brevo (unlimited contacts); starting free with high sends on a small list: E-goi (15,000/month).