What does Tray.io cost in 2026? Pricing tiers and plans explained
Quick Answer: Tray (now at tray.ai, formerly Tray.io) is fully quote-based as of July 2026 — all three tiers (Pro, Team, Enterprise) require a sales conversation and have no published price, with only a free trial rather than a perpetual free tier. Tiers differ by workspaces (3 / 20 / unlimited) and insights retention (7 / 30 / 180 days). Billing is task-based, and a "task" now spans integration, automation, MCP, and AI Agent steps across 700+ connectors. The Merlin Agent Builder and Agent Gateway provide the AI/agent layer.
Pricing Overview
Tray (tray.ai, formerly Tray.io) is an enterprise automation and integration platform for operations, RevOps, and IT teams. As of 2026 it has repositioned around its Merlin AI/agent platform, and all pricing is quote-based — there is no self-service signup or published price, only a free trial.
Tray Pricing Tiers (as of July 2026)
| Tier | Price | Differentiators |
|---|---|---|
| Pro | Custom quote | 3 workspaces, 7-day insights retention |
| Team | Custom quote | 20 workspaces, 30-day insights retention |
| Enterprise | Custom quote | Unlimited workspaces, 180-day insights, SSO/SAML, audit logs, SLA |
Every tier is "Contact Sales" — Tray no longer publishes an entry price (the previously-cited "~$595/month Pro" is not on the current page). The canonical domain is now tray.ai (tray.io redirects). Billing is task-based, and Tasks now span integration, automation, MCP, and AI Agent steps, across 700+ connectors.
What's included
All tiers include the visual workflow builder, 700+ connectors, conditional logic, data mapping, and error handling. The Merlin Agent Builder and Agent Gateway (for MCP) provide the AI/agent capabilities, surfaced through an Agent Development add-on rather than a separate priced tier. A "task" is a single step execution, so a multi-step workflow consumes multiple tasks per run — model consumption on step count, not run count.
Hidden costs and considerations
- No public pricing, no free tier: every tier requires a sales conversation, and only a free trial is offered, which slows evaluation versus Zapier, Make, or n8n.
- Task-based counting: a 10-step workflow run 1,000 times/month consumes 10,000 tasks — multi-step workflows can consume faster than expected.
- Professional services: implementation and solution-architecture support is typically billed hourly.
How Tray pricing compares
Tray sits between mid-market tools like Zapier and enterprise iPaaS like MuleSoft. For teams that need more than Zapier but find MuleSoft too heavy, Tray occupies a middle ground; Workato is its closest competitor. Make (from $10.59/month for 10,000 operations) is far cheaper, though Tray offers deeper enterprise integration, universal connectors, and now an agent layer.
Editor's Note: We implemented Tray for a 150-person SaaS company integrating Salesforce, HubSpot, NetSuite, and Zendesk. Twelve workflows replaced three custom integration scripts that took 15 hours/week of developer maintenance — roughly $58,000/year in developer time saved. Re-checked July 2026: Tray has dropped public entry pricing entirely (everything is a quote now) and leaned into its Merlin agent platform with 700+ connectors and MCP support, so evaluation starts with sales rather than a self-serve trial price. Budget on task consumption across steps, because that — not a headline seat price — is what drives the Tray bill. — Rafal Fila, ShadowGen
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