Tray.io logo

Tray.io

by Tray.io

Cloud enterprise API Available
EnterpriseData PipelineIT Operations

API-first general automation platform Tray.io is an API-first automation platform designed for both technical and business users.

Performance Scores

7.5

2 rankings evaluated

Score range: 6.8 – 8.2

Key Facts

pricing

pricing facts about Tray.io
AttributeValueAs ofSource
Tray pricing (July 2026)Tray (tray.ai, formerly tray.io) pricing (verified July 2026) is fully quote-based across all three tiers — Pro, Team, and Enterprise — with no published entry price (only a free trial, no perpetual free tier). Tiers differ by workspaces (3 / 20 / unlimited) and insights retention (7 / 30 / 180 days). Billing is task-based, where Tasks span integration, automation, MCP, and Agents; 700+ connectors. Merlin Agent Builder and Agent Gateway provide the AI/agent layer.Jul 2026Tray pricing

Core Features

Core Features facts about Tray.io
AttributeValueAs ofSource
Connectors700+Jul 2026Tray.ai pricing page
ApproachAPI-first, low-code builderJul 2026Tray.ai homepage

General

General facts about Tray.io
AttributeValueAs ofSource
DeploymentCloud-onlyMay 2026Documentation
AcquisitionIndependent (never acquired); raised a $40M Series C extension led by CPP Investments in September 2022Jul 2026Tray.io funding announcement (Sep 27, 2022)
Connectors700+Jul 2026Tray.ai homepage
AI FeaturesMerlin Agent Builder for building AI agents that reason, act, and learn (sold as a platform add-on)Jul 2026Tray.ai pricing page
Target MarketMid-market and enterprise; now positioned as an 'enterprise orchestration platform'Jul 2026Tray.ai homepage
Universal ConnectorUniversal HTTP connector for any REST APIJul 2026Tray.ai connectors page

Strengths

  • Flexible connector builder
  • Complex workflow logic
  • Universal connector for any API
  • Good error handling
  • Visual builder for complex data transformations
  • Supports nested data structures common in ERP systems
  • Flexible deployment with API endpoint exposure

Limitations

  • Premium pricing
  • Smaller connector library than Workato
  • Limited community resources
  • Enterprise pricing not publicly available
  • Fewer pre-built ERP templates than Celigo
  • Requires technical skills for complex integrations

Based on evaluations in 2 rankings: Best iPaaS and Integration Platforms 2026, Best ERP Integration Platforms 2026

Pricing Plans

Pro

$/mo

Contact sales for pricing

  • 250,000 task credits
  • Visual workflow builder
  • Universal connector for any API
  • Data mapping and transformation
  • Standard support
  • !250,000 task credits
Get started →
As of Jul 2026 · Source
Most Popular

Team

$/mo

Contact sales for pricing

  • 500,000 task credits
  • Shared workspace for teams
  • Role-based access control
  • Universal connector for any API
  • Priority support
  • Shared authentication connections
  • !500,000 task credits
Get started →
As of Jul 2026 · Source

Enterprise

Contact us

Contact sales for custom pricing

  • Custom task credit volume
  • SSO / SAML authentication
  • SLA with guaranteed uptime
  • Dedicated customer success manager
  • Advanced security and compliance
  • Custom data retention policies
  • !Custom task credits
Get started →
As of Jul 2026 · Source

About Tray.io

Tray.io is an API-first automation platform designed for both technical and business users. It provides a visual workflow builder with powerful branching logic, data transformation, and 700+ pre-built connectors. Tray.io focuses on enabling complex, multi-step integrations between enterprise cloud applications.

Integrations (4)

Marketo native
NetSuite native
Salesforce native
Slack native

Written & reviewed by Rafal Fila · Last updated: · Last verified:

Other Integration Platforms Tools

See How It Ranks

Questions About Tray.io

What are the best automation tools for sales operations in 2026?

Sales-ops teams in 2026 lean on HubSpot Operations Hub or Salesforce Flow (in-CRM logic), Zapier or Workato (cross-system glue), and Bardeen or Clay-style enrichment tools (lead data). The strongest stacks combine in-CRM automation for record hygiene with iPaaS for handoffs to billing, finance, and product.

What are the best Jitterbit alternatives in 2026?

As of April 2026, the leading Jitterbit alternatives are MuleSoft Anypoint (Salesforce-aligned API platform), Boomi (multi-tenant iPaaS), Workato (enterprise governance and recipes), Tray.io (low-code with merchant extensibility), and Oracle Integration Cloud (Oracle-native integration). Choice depends on existing ERP, governance needs, and budget.

How much does Cyclr cost in 2026?

Cyclr now publishes prices as of July 2026, across three product lines: an MCP PaaS (shared infrastructure) from $999/month, a Service Embedded iPaaS from $1,495/month, and a Native Embedded iPaaS from $1,595/month (Launch), $2,595/month (Grow), and $7,195/month (Scale). Tiering is by active connectors plus an included API-call allowance. The MCP (Model Context Protocol) PaaS line is a 2026 addition. Cyclr is an embedded iPaaS for SaaS vendors building in-product integration marketplaces, positioned below Prismatic and Workato Embedded.

Is Cyclr worth it in 2026? A detailed review

Cyclr scores 7.4/10 in 2026. The Brighton, UK embedded iPaaS gives SaaS vendors a white-label integration marketplace with 600+ connectors; as of July 2026 pricing starts at $1,495-$1,595/month (the former Foundation tier is retired).

Learn More