Asana

by Asana Inc.

Cloud Free Tier freemium API Available

Project management platform with Rules automation engine for automating task assignment, status changes, and team notifications. Asana is a work management and project tracking platform founded in 2008 by Dustin Moskovitz (Facebook co-founder) and Justin Rosenstein. The company went public on the NYSE in 2020 (ticker: ASAN) via direct listing and reported $652 million in revenue for fiscal year 2024.

Performance Scores

8.4

1 ranking evaluated

Score range: 8.4 – 8.4

Key Facts

pricing

pricing facts about Asana
AttributeValueAs ofSource
Asana pricing (July 2026)Asana pricing (verified July 2026): Personal (free, small teams), Starter $10.99/user/mo annual ($13.49 monthly), Advanced $24.99/user/mo annual ($30.49 monthly), Enterprise and Enterprise+ (custom). The older Basic/Premium/Business tier names are retired. AI Studio is credit-based, bundled per tier (50K Starter / 75K Advanced / 200K Enterprise credits/mo); an optional Timesheets & Budgets add-on is $5.99/user/mo annual.Sep 2026Asana pricing / Asana Timesheets & Budgets feature page

General

General facts about Asana
AttributeValueAs ofSource
Founded2008May 2026Asana
IPO2020 (NYSE: ASAN, direct listing)Jul 2026Wikipedia
Annual Revenue$790.8 million (FY2026, ended January 31, 2026)Jul 2026StockAnalysis (Asana FY2026 results, reported March 2, 2026)
Customers170,000+ paying customersJul 2026Business Wire (via The Globe and Mail), Asana press release Nov 3, 2025
Rules EngineTrigger-condition-action, multi-step RulesJul 2026Asana Rules feature page
Integrations200+ including Slack, Google, Microsoft, SalesforceJul 2026Asana product page
Free TierPersonal plan — up to 2 usersJul 2026Asana pricing page
Pricing$10.99 Starter, $24.99 Advanced per user/month billed annually ($13.49/$30.49 month-to-month)Jul 2026Asana pricing page

Strengths

  • ●Rules engine with broad trigger coverage and unlimited rules on Advanced
  • ●Multi-homing places one task in several projects without copies
  • ●Portfolios and workload views connect automation to capacity planning

Limitations

  • ●Unlimited automation requires the $30.49/user/month Advanced plan
  • ●Feature depth brings a real onboarding curve for small teams

Based on evaluations in 1 ranking: Best Project Management Automation Tools in 2026

Pricing Plans

Personal (Free)

Free

For small teams

  • ✓Tasks, list/board/calendar views
  • ✓Basic integrations
  • !Up to 10 collaborators
Get started →
As of Sep 2026 · Source
Most Popular

Starter

$13.49/mo

($10.99/mo billed annually)

$13.49/user/mo, $10.99/user billed annually

  • ✓Timeline, forms, basic Rules
  • ✓Custom fields, milestones
  • !50K AI Studio credits/mo
Get started →
As of Sep 2026 · Source

Advanced

$30.49/mo

($24.99/mo billed annually)

$30.49/user/mo, $24.99/user billed annually

  • ✓Advanced Rules, portfolios, goals
  • ✓Approvals, custom rules
  • !75K AI Studio credits/mo
Get started →
As of Sep 2026 · Source

Enterprise

Contact us

Custom (contact sales)

  • ✓SSO/SAML, data export
  • ✓200K AI Studio credits/mo
Get started →
As of Sep 2026 · Source

Enterprise+

Contact us

Custom (contact sales)

  • ✓Advanced security + compliance
  • ✓Audit log API
Get started →
As of Sep 2026 · Source

About Asana

Asana is a work management and project tracking platform founded in 2008 by Dustin Moskovitz (Facebook co-founder) and Justin Rosenstein. The company went public on the NYSE in 2020 (ticker: ASAN) via direct listing and reported $652 million in revenue for fiscal year 2024. As of April 2026, Asana serves more than 150,000 paying customers worldwide.

The platform's automation capability centers on Rules, a trigger-condition-action engine. Rules fire when specified events occur (task moved to a section, due date approaching, custom field changed, task completed) and execute actions (assign to team member, move to section, update custom field, add comment, send Slack notification, mark approval). Bundles allow setting up multiple rules simultaneously from pre-built templates. Premium plan ($10.99/user/month) includes basic Rules; Business plan ($24.99/user/month) enables advanced Rules with custom rules and multi-step workflows. Asana supports multiple project views: list, board (kanban), timeline (Gantt), and calendar.

Asana integrates with over 200 applications natively, including Slack, Google Workspace, Microsoft Teams, Salesforce, Jira, GitHub, Tableau, and Adobe Creative Cloud. The Asana API (REST) enables custom integrations and workflow automation. Asana also offers Workflow Builder for creating cross-project processes, Forms for standardized intake, and Goals for tracking objectives linked to project work. The free Basic plan supports up to 10 users with limited features.

Integrations (8)

GitHub native
Google Drive native
Jira native
Microsoft Teams native
Salesforce native
Slack native
Tableau native
Zapier third-party

Written & reviewed by Rafal Fila · Last updated: · Last verified:

Other Project Management Automation Tools

Questions About Asana

What are the best Fibery alternatives in 2026?

The closest alternatives to Fibery in 2026 are Notion, Airtable, ClickUp, monday.com, Linear and Asana, and the right one depends on which part of Fibery matters. Teams that want the connected custom data model usually shortlist Notion and Airtable; teams that want a ready-made process out of the box shortlist ClickUp, monday.com, Linear or Asana, all of which cost less to start but hold their structure fixed.

Basecamp vs Asana: which is better for team collaboration in 2026?

Basecamp is a flat-rate collaboration suite at $299/month (billed annually) for unlimited users, ideal for teams above 25 people that prefer opinionated tooling. Asana is per-user workflow software at $13.49-30.49/user/month with multiple views, custom rules, and portfolios, suited to teams needing configurability.

Linear vs Jira: which issue tracker is right in 2026?

Linear is a fast, opinionated issue tracker priced from $10/user/month billed annually ($12 monthly), suited to product engineering teams under 200 people. Jira is a configurable enterprise standard from $7.75/user/month, preferred by larger organizations needing custom workflows, audit trails, and ITSM integration.

Can you use Airtable for project management?

Yes. Airtable supports project management with a tasks table linked to projects, views for Kanban and Gantt-style timelines, Interface Designer for custom dashboards, and automations for status changes. It is strong for operations-heavy teams but lacks native time tracking and sprint-specific features found in dedicated PM tools.

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