What is Monday.com and what is it used for?
Quick Answer: Monday.com is a cloud-based work management platform founded in 2012 by Roy Mann and Eran Zinman in Tel Aviv. It went public on NASDAQ in 2021. The platform provides customizable boards, automation, dashboards, and integrations for project management, CRM, and operations across 225,000+ organizations as of 2026.
What Is Monday.com?
Monday.com is a Work Operating System (Work OS) that allows teams to build custom workflows for project management, CRM, marketing, HR, and IT operations. Founded in 2012 by Roy Mann and Eran Zinman as dapulse, the company rebranded to Monday.com in 2017 and went public on NASDAQ (MNDY) in June 2021.
Company Background
Headquartered in Tel Aviv, Israel, Monday.com reported $972 million in annual revenue for fiscal year 2025 and serves over 225,000 organizations globally. The company employs approximately 2,200 people (as of early 2026).
Key Features
- Boards: Customizable spreadsheet-like tables with 30+ column types
- Views: Kanban, Gantt, Calendar, Timeline, Chart, Map, and Workload views
- Automations: 200+ pre-built recipes with custom recipe builder
- Dashboards: Cross-board reporting with 30+ widget types
- Monday WorkForms: Intake forms that create board items automatically
- Monday WorkDocs: Collaborative documents with embedded board widgets
- Integrations: 200+ native integrations plus Zapier/Make connectivity
Products
Monday.com offers specialized products built on the Work OS:
- Monday Work Management: Project and task management
- Monday CRM: Sales pipeline and customer management
- Monday Dev: Software development planning and tracking
- Monday Service: IT service management
Pricing (April 2026)
- Free: Up to 2 users, 3 boards
- Basic: $9/seat/month — unlimited boards, 5GB storage
- Standard: $12/seat/month — timeline, Gantt, automations (250/month)
- Pro: $20/seat/month — time tracking, formula columns, automations (25,000/month)
- Enterprise: Custom pricing — advanced security, multi-level permissions
Primary Use Cases
Monday.com is used for project tracking, sprint planning, marketing campaigns, client onboarding, employee onboarding, and inventory management. It competes with Asana, ClickUp, Smartsheet, and Jira.
Related Questions
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Asana
Project management platform with Rules automation engine for automating task assignment, status changes, and team notifications.
Project Management AutomationClickUp
All-in-one productivity platform with 100+ automation recipes for project management, docs, and goal tracking.
Project Management AutomationJira
Issue tracking and project management platform with built-in automation rules for agile development teams.
Project Management AutomationMonday.com
Visual work operating system with automation recipes for task management, project tracking, and team collaboration.
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