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Make

by Make.com

Cloud Free Tier freemium API Available
Small BusinessNo-CodeMarketing AutomationData Pipeline

Automate your work with visual workflow builder and AI agents Make (formerly Integromat) is a visual workflow automation platform founded in 2012 by Celonis. It connects approximately 1,800 applications through a horizontal canvas where scenarios can branch, merge, iterate, and handle errors on dedicated paths.

Performance Scores

8.0

13 rankings evaluated

Score range: 7.0 – 8.8

Key Facts

Core Features

Core Features facts about Make
AttributeValueAs ofSource
Visual Workflow BuilderMake offers a visual workflow builder that simplifies the creation of complex automation processes.Feb 2026Research
Pre-built IntegrationsOver 3,000 pre-built integrations to connect various apps and services.Feb 2026Research
IntegrationsApproximately 1,800 app modulesMar 2026Make

AI Features

AI Features facts about Make
AttributeValueAs ofSource
Maia AI BuilderMaia is a personal AI automation builder that generates complete scenarios from natural-language conversations, announced at Waves 2025Mar 2026Make Blog
AI AgentsBuild reusable, intelligent agents that adapt in real time and work across multiple workflows.Feb 2026Research

General

General facts about Make
AttributeValueAs ofSource
Billing ModelSwitched from operations to credits-based billing in August 2025 (1:1 conversion rate). Unused credits roll forward one month on paid plansMar 2026Make Help
No-code PlatformNo coding required; user-friendly interface for building automation workflows.Feb 2026Research
Pricing$10.59/month on Core plan. Extra credits at 25% premium (reduced from 30% in November 2025)Mar 2026Make Pricing
Advanced Routing SystemAdvanced routing system to manage complex workflows efficiently.Feb 2026Research
New ModulesIf-Else and Merge modules launching early 2026; Subscenarios for reusable modular workflowsMar 2026Make Blog
Run ReplayTesting and debugging tool available on all plans as of Waves 2025Mar 2026Make Blog

Support

Support facts about Make
AttributeValueAs ofSource
MCP SupportMake automations function as MCP tools that AI systems can discover and executeMar 2026Make Blog

Strengths

  • 1000 free operations/month
  • Visual builder scales well
  • Excellent data transformation
  • Good template marketplace
  • AI scenario builder
  • 1,800+ integrations
  • Visual data flow mapping
  • Competitive pricing from $9/mo
  • Best price-to-power ratio
  • Visual scenario builder
  • Strong data transformation
  • Good for complex workflows
  • 1,800+ app connections
  • 10x more operations per dollar vs Zapier
  • Powerful visual scenario builder
  • Strong data transformation built-in
  • 1800+ app modules
  • Visual scenario builder ideal for complex campaign workflows
  • Superior data transformation and filtering capabilities
  • Operations-based pricing more predictable at scale
  • HTTP module enables custom integrations with any marketing API
  • 1,000 free ops/month
  • From $9/mo paid
  • Visual workflow design
  • Strong data handling
  • Good pricing
  • Strong HTTP module for custom APIs
  • Built-in JSON and data transformation
  • Good webhook handling
  • Visual scenario builder connects spreadsheets to 1500+ apps
  • Powerful data mapping and transformation modules
  • 1000 free operations per month
  • Competitive pricing starting at $9/month
  • Visual email workflow builder
  • Strong data transformation for email personalization
  • Competitive pricing from $9/month
  • Visual workflow builder
  • Competitive pricing
  • 1800+ integrations
  • Granular data routing
  • Competitive pricing ($9/mo start)

Limitations

  • Steeper initial learning curve
  • Complex scenarios can be confusing
  • Smaller app ecosystem than Zapier
  • AI agent features less autonomous than dedicated platforms
  • Operations-based pricing can spike
  • Complex scenarios require manual tuning
  • Steeper learning curve than Zapier
  • Fewer native integrations
  • Credits-based billing can confuse
  • AI features less mature than Zapier
  • Cloud-only with no self-hosting option
  • Can still get expensive at very high volumes
  • Migration requires rebuilding scenarios
  • Steeper learning curve than Zapier for non-technical marketers
  • Fewer pre-built marketing templates
  • Smaller total integration count (1800 vs 7000+)
  • Operations counting can be confusing
  • Free tier limited to 2 scenarios
  • Complex scenarios need paid plans
  • Smaller ecosystem than Zapier
  • Learning curve for advanced features
  • Limited custom code execution
  • Cloud-only with no self-hosting
  • No Git export or version control
  • Proprietary scenario format
  • Requires a separate spreadsheet platform
  • Steeper learning curve for non-technical users
  • Complex scenarios can be difficult to debug
  • Requires separate email platform
  • Steeper learning curve
  • Less intuitive for email-only users
  • Smaller enterprise footprint
  • Fewer governance features
  • Celonis transition
  • Operations-based pricing can surprise at volume
  • Less enterprise governance
  • Complexity at scale

Based on evaluations in 13 rankings: Best Automation Tools for Small Teams 2026, Best AI Agent Platforms in 2026, Best Automation Tools for Small Business 2026, Best AI-Powered Automation Tools in 2026, Best Automation Tools by Price-Performance Value in 2026, Best Automation Tools for Marketing Teams in 2026, Best Automation Tools for Startups in 2026, Best Workflow Automation Tools 2026, Best Automation Tools for Developers and Engineering Teams in 2026, Best Spreadsheet & Data Automation Tools 2026, Best Email Automation Platforms 2026, Best Integration Platforms 2026, Best iPaaS and Integration Platforms 2026

Pricing Plans

Free

Free

Free forever

  • 1,000 operations per month
  • Up to 2 active scenarios
  • 100 MB data transfer
  • Access to all apps
  • Visual scenario builder
  • !1,000 ops/month
  • !2 active scenarios
  • !100 MB data transfer
Get started →
As of Jan 2026 · Source
Most Popular

Core

$10.59/mo

(or $9.00/yr)

Billed monthly or annually (annual price shown per month)

  • 10,000 operations per month
  • Unlimited active scenarios
  • Minimum 1-minute interval scheduling
  • Operations log access (basic)
  • Access to all 1,800+ apps
  • !10,000 ops/month
Get started →
As of Jan 2026 · Source

Pro

$18.82/mo

(or $16.00/yr)

Billed monthly or annually (annual price shown per month)

  • 10,000 operations per month
  • Unlimited active scenarios
  • Custom variables
  • Full-text execution log search
  • Priority scenario execution
  • Operations usage analytics
  • !10,000 ops/month (upgradable)
Get started →
As of Jan 2026 · Source

Teams

$34.12/mo

(or $29.00/yr)

Billed monthly or annually (annual price shown per month)

  • 10,000 operations per month
  • Unlimited active scenarios
  • Team roles and permissions
  • Shared team connections
  • Multiple organizations
  • High-priority execution
  • !10,000 ops/month (upgradable)
Get started →
As of Jan 2026 · Source

Enterprise

Contact us

Contact sales for custom pricing

  • Custom operations volume
  • SSO / SAML authentication
  • Dedicated customer success manager
  • Custom data residency
  • Advanced compliance and security
  • SLA guarantee
  • !Custom ops volume
Get started →
As of Jan 2026 · Source

About Make

Make (formerly Integromat) is a visual workflow automation platform founded in 2012 by Celonis. It connects approximately 1,800 applications through a horizontal canvas where scenarios can branch, merge, iterate, and handle errors on dedicated paths. At Waves 2025, Make announced Maia (a personal AI builder that generates complete scenarios from conversation), MCP support (allowing AI systems to discover and execute Make automations), and Subscenarios (reusable modular workflow components). In August 2025, Make switched from operations-based to credits-based billing at a 1:1 conversion rate, with unused credits rolling forward one month. Pricing starts at $10.59/month on the Core plan. Scenario Run Replay, a testing and debugging tool, is now available on all plans.

Integrations (6)

Airtable native
Google Forms third-party
Google Sheets native
LLMs (Language Models) third-party
RSS Feeds third-party
Slack native

Last updated: | Last verified:

Other Workflow Automation Tools

See How It Ranks

Best AI-Powered Automation Tools in 2026

AI-powered automation tools integrate artificial intelligence features — natural language workflow creation, intelligent data mapping, predictive actions, and LLM-based content generation — into their automation platforms. As of March 2026, most major automation platforms have added AI capabilities, but the depth and practical utility of these features varies significantly. This ranking evaluates 8 automation tools on the practical value of their AI features, not marketing claims. The evaluation focuses on whether AI features reduce manual configuration, accelerate workflow creation, and improve outcomes versus doing the same work without AI. Tools that use AI as a core differentiator (not just a checkbox feature) score higher.

Best Automation Tools for Startups in 2026

Startups need automation tools that provide immediate value at minimal cost, with room to scale as the team grows. The best startup automation tools offer generous free tiers, fast time-to-value (first working automation within hours, not days), and a clear scaling path from 5-person team to 50-person company. This ranking evaluates 8 automation platforms specifically for startup relevance as of March 2026. The evaluation prioritizes free tier generosity, speed from signup to first working automation, scalability as the team and workflow count grow, integration breadth covering the typical startup tech stack (Slack, Google Workspace, HubSpot, Stripe, GitHub, Notion), and total cost at early-stage volumes (under 50,000 tasks per month).

Questions About Make

What Is Event-Driven Automation?

Event-driven automation is an architectural pattern where workflows are triggered in response to system events such as webhooks, message queue entries, or file changes, rather than on fixed schedules or through manual initiation. This approach enables near-real-time processing and reduces resource waste from unnecessary polling cycles. As of 2026, most major automation platforms including Zapier, Make, n8n, and Pipedream support event-driven triggers alongside schedule-based fallbacks.

What Are the Best No-Code AI Agent Builders in 2026?

The leading no-code AI agent builders in 2026 are Lindy (purpose-built agent platform with 3,000+ integrations), Gumloop (visual AI workflow builder), Zapier Central (natural language agent creation within the Zapier ecosystem), and Make AI (AI modules within Make's visual scenario builder). Lindy and Gumloop are dedicated agent platforms, while Zapier Central and Make AI extend existing automation tools with agent capabilities.

What Is Digital Process Automation (DPA)?

Digital Process Automation (DPA) is a discipline focused on digitizing and automating end-to-end business processes to improve operational efficiency and customer experiences. Coined by Forrester in 2017, DPA evolved from traditional BPM to emphasize customer-facing, digital-first process orchestration across multiple systems and departments. As of 2025, the global DPA market is valued at approximately $16.7 billion.

What Is the Difference Between an AI Agent and a Chatbot?

An AI agent is an autonomous system that pursues goals by planning multi-step actions across multiple systems, while a chatbot is a conversational interface that responds to user queries within a single interaction. Chatbots excel at FAQ deflection and conversation routing; AI agents handle cross-system task execution and dynamic decision-making. As of 2026, the boundary is narrowing as chatbot platforms add action capabilities and agent platforms add conversational interfaces.

Learn More