How much does v0 cost in 2026?
Quick Answer: v0 by Vercel (now at v0.app) uses credit-metered pricing. As of July 2026 the new-user lineup is Free ($5/month of credits, 7 messages/day, watermarked deployments), Team $30/user/month (the entry paid tier), Business $100/user/month, and custom Enterprise. The older Premium $20/month plan is being sunset and is no longer available to new users. Credits roll over and expire after 65 days, and per-model token rates apply on top for heavier generation.
v0 uses credit-metered pricing tied to AI generation usage, and the product has moved to the v0.app domain. As of July 2026, the new-user lineup is:
Published tiers (verified July 2026)
- Free: $5/month of included credits, 7 messages/day, watermarked deployments, public projects only
- Team: $30/user/month — the entry paid tier for new users; shared workspaces, role-based access, pooled credits, custom domains
- Business: $100/user/month — higher credit pool, training opt-out by default, advanced controls
- Enterprise: quote-based — SSO, SOC 2 attestation, audit logs, dedicated support
The legacy Premium plan ($20/month) is being sunset and is unavailable to new users, so anyone signing up now starts at Free or Team ($30/user). Credits are a prepaid balance that rolls over and expires after 65 days (shared team pools expire after one year), and each model has published per-token rates (for example v0 Mini at roughly $1 in / $5 out per million tokens, rising to v0 Max).
What counts as a credit
A credit is consumed per generation request — a new component, a regenerated layout, or a substantive code change costs one or more credits by size. Reading existing code or chatting without generation does not consume credits.
Hosting costs
v0-generated projects deploy to Vercel hosting. Vercel's hobby tier covers most prototypes, with paid Vercel plans from $20/user/month (Pro) for production; v0 itself does not charge for hosting.
Comparison to alternatives
| Tool | Entry paid (new users) | Model |
|---|---|---|
| v0 (Team) | $30/user/mo | Credit-metered UI generation, deep Next.js/Vercel |
| Lovable Pro | $25/mo | Credit-metered full-app generation |
| Bolt.new Pro | $25/mo | Token-metered full-stack |
| Cursor Pro | $20/mo | General-purpose IDE |
v0 differentiates on Vercel integration, Next.js depth, and image-to-code quality; teams already on Vercel find it the path of least resistance for new UI work.
Editor's Note: We use v0 for first-draft UI on Next.js client projects, and the 2026 repricing changed how we budget it. Re-checked July 2026: the $20 Premium plan we relied on is being sunset, so new work starts at Team ($30/user) with a jump to Business ($100/user) for the larger credit pool and training opt-out. For a two-person front-end pod that is a real step up from the old single-seat Premium — we now keep one Team workspace with pooled credits rather than separate Premium seats, and watch the 65-day credit-expiry window so prepaid balance is not wasted. — Rafal Fila, ShadowGen